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Filed under: Etc., Technology Groan. Remember the $350,000 Rolls-Royce Phantom parked in front of a Walmart? Apparently it's not an isolated case. That's right, according to a new survey by TeleNav, most Americans use their navigation systems to find the Arkansas-based mega-store full of cheap stuff that Sam built. The great burning irony, of course, is that most cars with navigation systems are "luxury" products. Though of course that's changing, as navigation systems are making their way into lower strata vehicles and portable units and smart phones offer full GPS at much lower prices. After Walmart, us Americans are searching for Starbucks, Target, Best Buy and Bank of America, respectively. Full disclosure time. Have we ever used a nav system to find a Walmart? Yeah, once, but we were in Louisiana and in need of spray paint (don't ask). We'll sleep okay tonight. We do, however, wonder how many two-gallon pickle jars would fit inside an Audi Q7. [Source: AOL Autos]Study: Where do our nav systems take us most? Walmart originally appeared on Autoblog on Thu, 11 Mar 2010 14:28:00 EST. Please see our terms for use of feeds.Permalink | Email this | Comments

Filed under: Car Buying, Lincoln, Luxury 2010 Lincoln MKT - click above for high-res image gallery In a nutshell, the problem with Lincoln is that on the Taurus SHO launch, Ford brought along an Audi A6 4.2 for comparison's sake. Says one Lincoln dealer, "It's hard to sell a $48,000 MKS when the Ford guy down the street has a Taurus with the same features for $10,000 less." Put another way, despite the polarizing new sheetmetal, it's still obvious to consumers that the MKZ is a Fusion, the MKS is a Taurus, the MKX is an Edge and the MKT is the Flex. "I have more dedicated Lincoln-Mercury employees than Ford Motor Co. does. They don't have any executives who wake up every day thinking about these brands." Says Lincoln/Mercury dealer owner Chris Lemley to The Detroit News in what might just be the "ouch!" comment of the year. Part of the problem is without question the not-so-great state of the economy, with luxury sales tanking by nearly 25 percent in 2009. Still, with Lincolns priced lower than the competition, one might think they'd be selling better. For instance, the Lincoln MKT (priced at $49,995 with all the fixins) matches up quite well with the much more expensive Audi Q7 ($61,825). However, "If people were cross-shopping Audi and Lincoln, that would be great," said one analyst. "Audi buyers are shopping for a style statement. They're not even looking at Lincoln. Said another way, Lincoln still has not gotten back up to first-tier luxury. Hence all that dealer fury. Gallery: First Drive: 2010 Lincoln MKT EcoBoost [Source: The Detroit News] DetNews: Ford's slow revival of Lincoln taking heat from dealers originally appeared on Autoblog on Tue, 16 Feb 2010 17:58:00 EST. Please see our terms for use of feeds.Permalink | Email this | Comments